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Cognitive Characteristics of High Performers in Marketing

WSBE News
Marketing Department

09/01/2009

Original Publication Date: 07/12/2009
Talent Management - A yearlong study has found similarities in the cognitive characteristics known as executive skills of high-performing individuals working in marketing, promotion and advertising departments...The study is being led by Chuck Martin, CEO of NFI Research, the best-selling co-author of Smarts: Are We Hardwired for Success?

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Cognitive Characteristics of High Performers in Marketing